Bluey Dominates US Streaming for Second Straight Year
Bluey, an Australian-made animated series, was the most streamed show in the United States for the second consecutive year, according to Nielsen's annual year-end streaming charts for 2025.
US viewers watched 45.2 billion minutes of Bluey on Disney+, a decrease from 55.62 billion minutes in 2024. The series consists of 154 episodes, most of which are less than 10 minutes long.
The Enduring Appeal of "Library Series"
Grey's Anatomy ranked second for the second year, with 40.9 billion minutes watched across its 455 episodes, each approximately 40 minutes in length.
The continued popularity of both shows highlights a broader trend in streaming towards "library series."
Nine out of Nielsen's top 10 rankings were long-running shows with extensive back catalogues, including titles such as Family Guy, NCIS, and Law & Order: Special Victims Unit.
Diverse Viewership: Originals and Children's Favorites
Netflix's Stranger Things was the only original series to secure a spot in the top 10 for 2025, accumulating just under 40 billion minutes watched. This viewership was supported by the release of its fifth and final season in November and December.
Nielsen's 2025 calendar concluded on December 28, meaning the series finale, released on New Year's Eve, was not included in its tally.
Beyond Bluey, SpongeBob SquarePants was the sole other children's show to be featured in the top 10 for 2025.
The Future of Bluey
In 2024, Bluey's creator, Joe Brumm, announced his departure from the series. He is, however, scheduled to write and direct its full-length movie adaptation, set for release in cinemas in 2027.
The third season finale of Bluey, a 28-minute special titled "The Sign," premiered on April 14, 2024, followed by an additional episode, "Surprise!," the subsequent week.
As of now, a fourth season of the TV series has not been officially announced.
However, Bluey producer Sam Moor stated in 2024, "It is not the end for Bluey. I'm sure we have many more surprises in store for you."
A spokesperson for ABC, the Australian co-commissioner and streamer, also confirmed at that time, "We have no plans to end the show."