Classic Hitchcock Film "The Lodger" Reframed for Vertical Mobile Viewing
Alfred Hitchcock's 1927 silent feature film, "The Lodger: A Story of the London Fog," has been reframed as a microdrama. This pioneering adaptation is now available in a vertical format in the U.S. via the UK microdrama app, Tattle TV.
Key Developments
Tattle TV's initiative marks a significant milestone in content delivery.
Tattle TV has identified this as one of the first known instances of a classic feature film being fully reframed for vertical, mobile-first consumption.
Currently, the vertical video version of "The Lodger" is unavailable in the UK or EU due to existing intellectual property licensing restrictions. Tattle TV's overarching objective is to introduce classic cinema to a new generation of viewers by bridging film history with contemporary mobile audiences.
Film Background
"The Lodger" was a pivotal film in Alfred Hitchcock's early career, significantly contributing to his establishment as a serious director.
The silent film, starring Marie Ault and Ivor Novello, depicts a chilling narrative of a serial killer targeting young blonde women on Tuesday evenings in London.
Technology and Future Plans
Tattle TV is leveraging advanced technology to facilitate its ambitious reframing projects. According to co-founder Philip McGoldrick, the platform utilizes AI tools to streamline its vertical-first workflow. This enables faster delivery of both classic and archival content to mobile audiences.
Looking ahead, Tattle TV's founders have expressed keen interest in adapting other beloved British classics for vertical viewing, with titles such as Monty Python being specifically mentioned.