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Super Retail Group Shares Decline Following H1 Profit Forecast Revision

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Super Retail Group Ltd (ASX: SUL) shares decreased by 11% to $14.03 on Monday following a trading update.

First Half FY2026 Performance

The retail conglomerate reported a 2.5% increase in like-for-like sales compared to the prior corresponding period. Total sales for the first half of FY2026 reached a record $2.2 billion, marking a 4.2% year-on-year increase.

  • Revenue Breakdown:
    • Supercheap Auto: $813 million
    • Rebel: $741 million
    • BCF: $520 million
    • Macpac: $122 million

Brand Performance Overview

  • Supercheap Auto: Delivered a solid first-half result with revenue growth accelerating in the second quarter. Gross margin remained broadly consistent with the prior period.
  • Rebel: Achieved like-for-like sales growth, though realized gross margins were lower due to increased promotional activity. Store network activity included 7 openings, 6 closures, and 3 refurbishments/relocations, incurring associated costs.
  • BCF: Sales did not match the previous year's level, particularly impacted by weather and environmental factors affecting Fishing and Marine categories in Victoria and South Australia. Gross margins were generally stable.
  • Macpac: Reported strong like-for-like sales momentum, but gross margins were affected by earlier clearance activities in the half.

Profit Guidance

Super Retail Group provided guidance for a normalised profit before tax of $172 million to $175 million for the first half, pending audit review. This forecast is lower than the $186 million reported in the prior corresponding period and $206 million from two years prior.